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27 September 2018
An introduction to market research
MRS Fellow Phyllis Macfarlane gives a quick and simple introduction to market research and its key benefits to SMEs.
Brought to you by
The Market Research Society
15 Northburgh Street
London
EC1V 0JR
Tel: +44 (0)20 7490 4911
rsb@mrs.org.uk
At MRS, we believe that market research can bring measurable benefits to businesses of all sizes. Small business owners and executives shouldn’t have to guess: market research provides them with the scientific data to plan and grow.