02 October 2018
How market research has helped Bedgebury Pinetum

With 5,000 members and half a million visitors every year, Bedgebury Pinetum is home to a world leading collection of conifers and a centre of conservation excellence. Working with Survey Mechanics, the pinetum (plantation) set out to understand the habits and motivations of its customers, which ultimately enabled Bedgebury Pinetum to optimise its finances and income streams.

 

 

Peter Martin, Director & Founder at Survey Mechanics, describes how customer suveys like that undertaken for Bedgebury Pinetum can tranform any business.

Featured research agency

Survey Mechanics

Find out more about their expertise and specialisms as listed in the Research Buyer's Guide, the only directory of accredited research suppliers in the UK and Ireland.

 

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